Kevin Saghy is senior director of social media for The Ohio State University, responsible for building,
implementing and optimizing a social media strategy that furthers engagement and brand building across the
university. Under Kevin’s leadership, the university is transforming its enterprise channels to deliver resonant
content to specific target audiences in the spaces where they are active, in the moments that matter to them.
Prior to joining Ohio State, Kevin worked for eight seasons at the Chicago Cubs, most recently as assistant
director of communications. Kevin was responsible for promoting the club’s business and community initiatives
through various integrated communications channels, including overall direction of the team’s social media
strategy and reporting. Kevin led cross-functional strategic planning, collaborated with corporate and community
partners, and served as a team spokesperson to local and national media.
Under Kevin’s leadership, the Cubs’ social media team was nationally recognized for its compelling content,
entertaining voice and focus toward personal engagement, including the most total interactions with fans on
Twitter among any Major League Baseball club. In a 2017 social engagement study released by SportsBusiness
Journal, the Cubs were recognized as the top-performing baseball team and the only MLB club ranked among the
top 25 global sports organizations.
Prior to joining the Cubs, Saghy worked as an account executive in the corporate practice of Ketchum, a global
public relations agency. Kevin was responsible for digital and traditional media relations, writing, event promotion
and influencer programs for a list of clients that included Best Buy’s Geek Squad, FedEx, Dyson, Kellogg
Company, State Street Corp. and Ketchum’s visibility teams.
Kevin currently serves as an advisory board member for the Plank Center for Leadership in Public Relations and
previously served on the advisory board for Social Media Week Chicago. He has volunteered for several Chicagobased
and national PRSA committees. As a past national president of the student organization (PRSSA), he
remains committed to initiatives that advance students in the public relations industry.
Saghy has been honored for his volunteer efforts and work in the communications industry, including induction
into the PRSSA Hall of Fame in 2014. He was recognized as one of the Ten Outstanding Young People of Illinois
by the Illinois Jaycees in 2013, received Midtown Educational Foundation’s Volunteer of the Year Award in 2012
and was honored as the Young Professional Mentor of the Year by the Plank Center for Leadership in Public
Relations in 2010. Saghy also received PRSA Chicago’s Young Professional of the Year Award in 2009.
Kevin graduated with high distinction from Ohio Northern University, where he earned a Bachelor of Arts in public
relations with a business option.
- Current Job: Senior Director, Social Media, The Ohio State University
- PRSA Chapter: Chicago Chapter